Contributing Editors



Reduce Stress to Keep More Self Storage Customers

by Holly Robinson March 3, 2011 9:55 PM
There is one way to insure that your business is going to be healthy enough to stick around, a consistent number of customers. If you have at least a base number that you can count on than you know that you will at least be bringing ‘X’ amount of revenue every month. When you at least have that base level than you can decide how aggressive you need to be in finding new tenants for your self storage facility. [More]

Florida Seminar Focuses on the Ever-Popular Self Storage Auction

by John Stevens March 3, 2011 12:35 PM
It comes as no surprise that the Florida Self Storage Association (FSSA) will host a three-hour seminar on storage unit delinquencies, lien laws and the auction process on March 31. The hugely-popular TV show, “Storage Wars” has thrust the self storage industry into the limelight and attracted auction bidders in droves across the country – many of whom are novices. Self storage operators now face high numbers of auction attendees as well as a need to understand the legal process behind a lien sale and how to run a safe and secure auction. [More]

Self Storage Facility Helps Prepare Kids for a Better Tomorrow

by Holly Robinson March 2, 2011 2:42 PM
One thing that kids don’t really think too much about is where things come from that they need or use on a daily basis. The vast majority of things of course are provided by Mom and Dad, but what about all the things that the community provides (parks, library, etc) or what if Mom and Dad are not able to do all the things they would like to for their kids? [More]

Upcoming Webinar Reveals Best Kept Secrets of Online Marketing Companies

by John Stevens March 2, 2011 7:18 AM
A Web page is only the beginning of an online marketing presence. Being part of a self storage search engine like Sparefoot.com and taking part in a social media outlet such as Facebook are among other aspects that make up an Internet campaign. Some self storage operators choose to hire a marketing company to handle the myriad of dimensions to online marketing. But what if these companies are hiding secrets of the game? [More]

Self Storage, a Family Friendly Business

by Tony Gonzalez March 1, 2011 7:54 AM
There is one thing that just about every business wants to be considered and that is to be family friendly. With that kind of reputation a business is often seen as one that you can trust your business, or in the case of the self storage industry, your belongings to. That of course translates into more business and a healthier bottom line. [More]

Self Storage Manager Must Be Savvy in Today’s Multifaceted Market

by John Stevens March 1, 2011 6:41 AM
The role of the self storage manager is shifting in today’s fast-paced world where rental rates, promotions, lien sales, social media marketing and of course tenant relations are all major factors in the success of a business. Managers need to be on their toes with day-to-day operations and up-to-date on the latest marketing techniques. [More]
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