Contributing Editors

You Can Never Have Too Much Information in the Self Storage Industry

by Kim Kilpatrick September 23, 2011 5:42 PM
There have been thousands of great business ideas, self storage or otherwise, that have failed over the years for one reason alone—people didn’t know that much about them. In some respects it might have been too hard to get the word out on a business in time for it to be successful. Thanks to modern technology, that has all changed. [More]

GMR Web Team to Donate Proceeds to Shriners Hospital for Children in Galveston

by John Stevens September 23, 2011 9:33 AM
Self storage companies are very civic minded. They care about the community where they are located and participate in many charitable activities. They give back to their community and help those in need. This community mindedness has recently expanded to a company that serves the self storage industry. [More]

People in the UK Are Leaving Belongings in Storage Longer than Usual

by Holly Robinson September 22, 2011 8:33 PM
The UK Self Storage Association recently released data that indicated people have increased the length of time that they keep their possessions in storage units. In 2007, the average length of stay was 22 weeks. In 2010, the length increased to 38 weeks – almost double the length of time compared to what it was in 2007. On average, businesses use storage for 56 weeks. [More]

Self Storage Companies Make Award-Winning First Impressions

by Tony Gonzalez September 22, 2011 2:22 PM
No matter how good the end product is or how pleasant an experience is with a company, there is one thing that will always stick in a customer’s mind and make them wonder if they have indeed gone with the place that they should be going with—that all important first impression. [More]

Self Storage Company Joins SeptemberFest Street Fair

by Tony Gonzalez September 21, 2011 8:06 PM
Storage Post, a self storage facility, will join in the Nyack SeptemberFest street fair held this coming Sunday, September 25. The fair will be open from 10:00 a.m. until 5:00 p.m. and Main Street and Broadway will be closed to traffic. [More]

Being “In Touch” Results in Being “In Business” in the Self Storage Industry

by John Stevens September 21, 2011 7:06 PM
Have you ever seen an advertisement and wondered what in the word the marketing executives were thinking when they approved it? Advertisements need to speak to the viewers, but preferably in a way that entices them to frequent an establishment, not make it the butt of jokes. Those who fail in this regard will often find themselves lacking in business simply because they failed to get in touch with the people. [More]

No Need to go it alone in the Self Storage Industry

by Holly Robinson September 20, 2011 7:55 PM
There is nothing wrong with trying to do something challenging on your own. The feeling of doing a job well-done is a good one, and something that everyone needs to experience at some point in life. However, one of the many tricks to be successful at whatever you do is to know when to strike out on your own and when to seek out and accept help. [More]

Best-Of-Business Award Given for Self-Storage Management Software

by Holly Robinson September 20, 2011 11:10 AM
Inside Self Storage recently conducted an opinion poll among storage facility owners and operators around the world. Over 1,000 people participated in the Best-of Business campaign providing their feedback on various software programs. Over 45 different software programs were compared and SiteLink Web Edition won the award in the software category of Best-of-Business Award. [More]

Technology Looking to Disrupt the Self Storage Industry

by Winnie Hsiu September 19, 2011 6:08 PM
Even though the main product of the self storage industry is the space, service has become an important part of the final product. Whenever you are involved in any kind of service oriented industry one of the last things you want to do is suffer through any disruptive influences. Yet, that is exactly what one person has done by introducing a new form of disruptive technology to the self storage industry. [More]

Manhattan Mini Storage Launches Controversial Ad Campaign

by Winnie Hsiu September 19, 2011 5:05 PM
Businesses use marketing campaigns to sell their company, their goods, or their services to prospective customers. When the business uses a marketing ad campaign that is controversial, the results of the ad can go one of two ways. It can either upset potential customers so much that they refuse to do any business whatsoever with that company. Or, it can flip regular customers into die-hard, loyal clients. Whether or not the ad is successful is due to the location of the storage unit and their target market. [More]
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