August 3, 2012 4:07 PM
If you have been in business very long, you know that it is cheaper and easier to keep a current customer than to get a new one. Customer satisfaction is a ‘monkey on your back’ and should be one that self storage owners keep front and center all the time.
Sometimes, before you can improve customer satisfaction, you need to know what they think. You need to know how they feel about your service and about your facilities. One way to get that information is to simply ask them when you see them. [More]
August 2, 2012 10:02 PM
Relationships are not always easy to see, but there really is one between the famous crime fighter, Broadway, and the self storage industry. No, the Dark Knight isn’t putting the contents of the Bat Cave and Wayne Manor into a few self storage units, selling his mansion, and turning his latest movie into a play. [More]
August 2, 2012 3:04 PM
I daresay that almost everyone knows about Facebook - even my 86 year-old mother is on Facebook. Innovative business owners use Facebook to promote their business. Others may want to use Facebook but don't have any idea where to begin.
Which camp do you belong to - business owners with or business owners without Facebook? [More]
August 1, 2012 6:41 PM
If you are thinking of building a new storage facility, one of the big questions that you have to answer even before you draw up your plans is what mix of small-, medium-, and large-sized units should you have? Should you have more small units than large ones? Should you only have large ones? What combination would give me the best return on my investment?
If you work with an architect or builder that has experience in building storage units, you can consult with him. If you aren’t, here are five things that you can consider to help you make your decision. [More]
August 1, 2012 5:07 PM
During a troubled economy it can be tough to for a business to keep its doors open let alone turn a profit. However, some business—like the self storage industry—have been able to thrive when many business are struggling. In fact, the self storage industry has become the picture of growth during hard times. [More]