Contributing Editors

Extra Space Storage is Number One in Online Brand Performance

by Winnie Hsiu August 21, 2012 6:19 PM
In the last 15 years, much has changed in the way companies do business – and that is largely due to the advent of the Internet. Today, it is a given that companies will have a web page. It is a given that prospective customers will search for information products and services on the Internet. Because of these givens, smart companies have developed marketing tactics so that prospective customers can easily find them.

Companies use SEO (which is search engine optimization) so that their web sites will have a high ranking when customers do a search. Companies use social networking such as Facebook and Twitter. These practices help companies get new customers and keep current ones. [More]

A New Storage Facility Opens on the Island of Bermuda

by Winnie Hsiu March 2, 2012 3:06 PM
What do you think of when you hear the word 'Bermuda?' The Bermuda Triangle maybe? More golf courses per square mile than any other place on the planet? A tropical and lush vegetation, white sandy beaches, turquoise water? Self storage?

I predict that you probably didn't think about self storage. Still, even islands have storage needs. Just ask Troy Burrows. [More]

As More People Rent Than Buy, Apartment and Self Storage REITs Enjoy Market Strength

by John Stevens April 28, 2011 6:25 AM
The stellar growth of both apartment and self storage real estate investment trusts (REITs) translates into a sure sign that the U.S. housing market is still in a slump. Analysts are noting a strong historical correlation between revenue growth with storage REITs like Public Storage and revenue growth with the apartment REITs. [More]

Self Storage Hangs Tough Through Recession, With Industry REITS Surpassing General REIT Sector

by John Stevens April 14, 2011 12:57 PM
As many industries have been battling to survive through the recession, self storage has made impressive, steady gains that investors are getting excited about. Once mostly fueled by lifestyle changes such as divorce, death or moving, self storage is being used by a much broader range of people and for a wider range of circumstances. As a result, the four publicly traded self storage REITs generated total returns of about 30 percent last year, with the first quarter of 2011 exhibiting similar strength at about 10 percent. [More]

Self Storage Industry Creating Other Business Opportunities

by Holly Robinson January 4, 2011 12:48 PM
Typically when a person is going into business they are concerned about the success of their own enterprise. That of course only makes sense; you go into business in order to make money for yourself and not the other guy after all, right? In the case of the self storage industry other businesses have begun to grow because of them. [More]

Self Storage Proving to be Dependable Business

by Holly Robinson November 30, 2010 2:02 PM
In tough economic times it can be very difficult trying to figure out how to make ends meet. With unemployment still hovering just under 10 percent and five state higher than 11, there are many people which have tried becoming entrepreneurs in order to make a living. However, according to the Small Business Administration at least one third of all new business fail within the first two years and over half of them by four years. [More]