Contributing Editors



Self Storage Facilities Help the Homeless

by Winnie Hsiu April 22, 2011 11:25 AM
One thing that most people never want to have to become is homeless. The concept of having nothing and not being able to sleep at night with a roof overhead would be impossible for many of us to even consider. However, there are thousands of people every day that never know where they are going to sleep, what they are going to eat, and have nothing but what is on their backs and they can carry. [More]

Popularity can be Profitable in the Self Storage Industry

by Kim Kilpatrick April 21, 2011 2:35 PM
People have always looked to the opinions of others when it comes to just about everything. We tend to feel that if we can get an opinion from someone that used the product or travelled to the destination than we are getting a true assessment of its value and a much clearer picture of how good it is relative to what commercials or advertising says. [More]

Conferences Help Keep Self Storage Community Up to Date and Connected

by Holly Robinson April 20, 2011 10:28 AM
It may seem sort of strange to say in this day and age, but connecting with people can be difficult. Yes, communicating with them can be done in more ways than people thought imaginable 25 years ago. Cell phones have become commonplace, the internet now allows us to video conference with people, and there are always the old, reliable ways like email and snail mail. [More]

Self Storage Industry Continues to Grow Outside of the U.S.

by Holly Robinson April 15, 2011 5:40 PM
One of the toughest things to do is decide what to invest or who to invest your hard earned money with. Yes, when it comes to business there is a risk of losing, but with risk often comes great reward. As true as that may be, it is still no consolation when you end up losing your shirt (and then some) due to a bad investment. [More]

New Jersey Self Storage Company Trying to Keep the Garden State Green

by Holly Robinson April 14, 2011 1:14 PM
An educator once said that every person should use what Mother Nature gave them before Father Time takes it away. When it comes to personal attributes the culprit would be Father Time (along with one’s own destructive behavior). The person is not all Mother Nature provided to us; there is the planet that we live on as well. [More]

New Jersey Self Storage Pitching in for an Evening with the Stars

by Tony Gonzalez April 13, 2011 7:16 PM
Television shows like Dancing with the Stars have made doing things with ‘the stars’ a pretty popular thing these days. Another show had the stars ice skating for a time, you can always catch the stars acting foolish, and there is the ever popular charity function with the stars as well. [More]

Is it Time to Buy or Time to build in the Self Storage Industry?

by John Stevens April 12, 2011 2:23 PM
There are all kinds of sayings when it comes to money, spending money, and making money. A penny saved is a penny earned; time is money; money is the root of all evil; money can’t buy happiness (but it can buy a better class of enemy); a fool and his money are easily parted; money can’t buy love; money makes the world go round; and so many more. [More]

Proof that the Self Storage Industry has its Priorities Right

by Winnie Hsiu April 11, 2011 1:08 PM
Unless you have an infinite amount of time on your hands and only one thing to do with your entire day, from waking to sleeping, you have to prioritize your activities. Most people will do so in order of importance, i.e. going to work, spending time with family, hanging out with the guys. As important as priorities are in our personal lives, they are just as important professionally. [More]

The More Unique the Promotion, the More Self Storage Customers You Will See

by Tony Gonzalez April 8, 2011 1:23 PM
It would be nice if all it took to succeed in business was to be good at what you do. The reality of the matter is that no matter how good you are at your chosen profession, if no one knows about or sees what you can do than it just does not matter. That is essentially why the self storage industry and other businesses advertise. [More]

Let Your Excellence do the Talking for You

by Kim Kilpatrick April 7, 2011 3:19 PM
When people go in to business, it is not uncommon to hear them say that they want to be the best at what they are doing and will become the No 1 in the land at their chosen specialty. As lofty and worthy a goal as it is, it does not matter a whole lot if people still don’t know that you exist. How do you beat the guys with an inferior product and a bigger marketing budget? [More]
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