Contributing Editors

Recognition Makes the Heart Grow Fonder for Self Storage Facilities

by Holly Robinson August 30, 2011 1:34 PM
There is an old saying that everyone has heard whenever a family member, girlfriend, or boyfriend moves away—absence makes the heart grow fonder. A similar concept applies in the business world, but it is more like recognition and not absence that makes the heart (of tenants) grow fonder. [More]

Who Should You Market Your Self Storage Facility To?

by John Stevens May 11, 2011 2:09 PM
One of the toughest things that an owner of a self storage unit has to do is figure out who the facility is going to be marketed to. This does not just refer to what sort of marketing strategy that the facility is going to adhere to, but the general appearance of the site as well. Who do you want the look of your facility to appeal to? [More]