Contributing Editors



Self Storage Hangs Tough Through Recession, With Industry REITS Surpassing General REIT Sector

by John Stevens April 14, 2011 12:57 PM
As many industries have been battling to survive through the recession, self storage has made impressive, steady gains that investors are getting excited about. Once mostly fueled by lifestyle changes such as divorce, death or moving, self storage is being used by a much broader range of people and for a wider range of circumstances. As a result, the four publicly traded self storage REITs generated total returns of about 30 percent last year, with the first quarter of 2011 exhibiting similar strength at about 10 percent. [More]

Upcoming Webinar Focuses on Protesting Self Storage Property Taxes

by John Stevens April 11, 2011 10:15 AM
Paying commercial property taxes is a large expenditure that every self storage facility must contend with. And while you cannot protest the taxes themselves, you can, however, protest the assessment of your property. By learning the rules of the game, you can save thousands or even millions on your taxes. And with the help of tax expert, Jay Kanter of Realty Tax Consultants, you can learn the ins and outs of the process. [More]

New Doors For Self Storage Facilities Give Added Protection For Customers’ Belongings

by John Stevens April 8, 2011 7:31 AM
Self storage operators are always looking out for new innovations to improve their business. Lately that has centered around web technology, such as improving a ranking on search engines, implementing a social media presence or hooking up with an online booking search engine. But sometimes operators need only look at the basic elements of their self storage facility to make improvements. A rising star on the self storage scene is hinged and sealed doors replacing the traditional roll-up doors. [More]

Supporting Causes and Community Makes Good Business Sense for Self Storage Facilities

by John Stevens April 6, 2011 11:50 AM
Sometimes the best advertising campaign comes from the heart. When a self storage facility reaches out to a community or embraces a cause, it sends a message that it cares, a message that resonates deeply with many people. And when those people someday need self storage, a familiar name will pop into their head. A name they will associate with a good feeling of caring and giving. [More]

Investor Interest in Self Storage Niche Grows As Annual Returns Hold Strong

by John Stevens April 4, 2011 12:14 PM
Self storage has caught the eye of commercial real estate investors with its impressive returns for 2010 and anticipated continued success for 2011. Publicly-traded self storage real estate investment trusts (REITs) yielded total returns of about 30 percent in 2010, faring better than the broader REIT sector and more than doubling the average total return for companies traded on the Dow Jones Industrial Average. [More]

Ways Self Storage Operators Can Guide Customers Interested in Green Moving

by John Stevens April 1, 2011 11:04 AM
More self storage facilities in recent years have made the move to run environmentally-sensitive businesses by installing solar panels, switching to fluorescent lighting and offering recycling programs to customers. It is good for the environment, easier on the wallet in the long run and good practice when it comes to attracting a customer base that is increasingly more environmentally aware. Moving and self storage go hand-in-hand, so it is only natural that customers are also looking to the moving industry to embrace eco-friendly ways. [More]

Detroit is Focus of Self Storage Acquisitions for Growing Amsdell Cos.

by John Stevens March 31, 2011 12:21 PM
Amsdell Cos., a Cleveland-based self storage investment company is rapidly growing its portfolio in metro Detroit, Mich. The company purchased properties in Flat Rock, Fraser and Shelby Township. It has added to three other Michigan self storage facilities and one Pittsburgh, Pa. facility purchased by them since August. [More]

Self Storage Community Discusses Power of Blogging

by John Stevens March 30, 2011 8:43 AM
We all realize the power of technology can help a business thrive. Having a website is the first step to creating a strong internet presence. But driving traffic to your site on a continual basis takes determination and dedication. Search Engine Optimization (SEO) is essential for coming up high on the list when a customer searches for self storage. One way to do this is to create a blog for your website. [More]

EasyStorageSearch.com Improves Ease of Use and Ramps Up Service

by John Stevens March 25, 2011 11:22 AM
When consumers look for self storage options, most hop on the Internet to conduct a quick search. Making that search easy, quick and thorough is what database websites strive to achieve. Making improvements to the search engine capability is ongoing. EasyStorageSearch.com recently revamped its website to better provide up-to-date pricing and rental information. [More]

Webinar Focuses on Developing and Mastering Telephone Sales Skills

by John Stevens March 18, 2011 7:37 AM
Most of the time a self storage operator’s first point of contact with a potential customer is on the telephone. Even with all the online booking advances, nothing replaces an actual person to talk to and answer questions. It is an opportunity for a storage operator to shine and flex his salesman’s skills. Sales techniques and method of sales are teachable to anyone who has the desire to learn. [More]
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