Contributing Editors



There’s a Market for Marketing in the Self Storage Industry

by Tony Gonzalez February 28, 2014 11:07 PM
Opening a business—self storage and otherwise--of any kind is a big step in life; one that can come crashing down real hard if you fail to do one real important thing. You have to market your business. The only problem with that is with the wide variety of options available to businesses now the whole concept can be overwhelming. [More]

Today is National Tooth Fairy Day

by Holly Robinson February 28, 2014 11:31 AM
In my Twitter feed this morning, I learned that today is National Tooth Fairy Day. WTVY in Dothan, Alabama, did a little news story and told experiences about the tooth fairy that people shared with them. One person told how she took her grandmother’s false teeth and put them under her pillow in hopes to make lots of money from the tooth fairy. Her grandmother was very mad but the young girl still made $5. [More]

There is Power in Numbers in the Self Storage Industry

by Winnie Hsiu February 27, 2014 11:19 PM
If one player takes all the shots on a basketball team it is not likely that his team is going to win very much (even if that one person is LeBron James). The reason being is simple—there is power in numbers and that is a lesson that is just as effective in business—self storage or otherwise—as it is on the basketball court. [More]

Lessons That Can Be Learned from Smart Phone Apps

by Winnie Hsiu February 27, 2014 10:21 PM
Have you ever seen a gas ‘war’ going on? A gas station on one side of the street slightly lowers their price of gas to attract customers. The station on other side of the street lowers their price so it is lower than the other station’s price. Back and forth it goes. Customers love this. They get a low price on gasoline. [More]

When Technology and the Self Storage Industry Meet Good Things Tend to Happen

by John Stevens February 26, 2014 11:52 PM
It is a little old a very much a tired cliché, but more and more each day it is true—computers are our friends. Most of us probably curse our laptops, cell phones, and tablets at least once a day, but can we honestly imagine life without them? Probably not, and as much as modern technology has become engrained in our personal lives the same could be said for most businesses—self storage and otherwise. [More]

SpareFoot Receives $10 Million in Venture Capital

by Holly Robinson February 26, 2014 4:52 PM
When a birthday rolls around, people dream of the gifts they might receive. Some of those dreams are fairly simple – a new technology gadget, something for the man-cave, or something new to wear. Bigger dreams might include a new car or a trip to a tropical island. What would it be like, though, to receive $10 million dollars? That’s what Chuck Gordon, co-founder of SpareFoot recently received for his birthday.

Sort of. [More]

Moving/Self Storage Companies the Next Evolution of the Industry?

by John Stevens February 24, 2014 11:03 PM
Moving sucks. There is no fun to be had in packing, loading up a truck, and then unloading when you get to your destination (wherever it is). When you get there and find out you need more space than you have you have to find a self storage facility. What if you were able to get both a moving company and self storage facility in one swoop? [More]

Is That a Plastic Duck in Your Self Storage Unit or are You Happy to See Me?

by Tony Gonzalez February 21, 2014 11:39 PM
All sorts of things can be stored in self storage units. It’s kind of the nature of the business. The customer needs space for their bike, couch, clothes, boat, books, or anything really (with the exception of anything illegal) so they go to their local self storage facility. [More]

There are Milestones of All Kinds in the Self Storage Industry

by John Stevens February 21, 2014 12:44 AM
Milestones are important. They give people something to measure off of. They give people a target or goal to shoot for, and in many cases without one it can be real easy to become complacent and lazy. If you do that in a business—like the self storage industry—you risk doing the one thing that you don’t want to do. [More]

SpareFoot Storage Finder Reveals Top 15 'Power Towns'

by Holly Robinson February 20, 2014 5:35 PM
SpareFoot Storage Finder did a study and recently released their findings for the top15 economic ‘power towns’ in the United States. The criteria for the cities making this list include having the following:

50,000 residents or fewer
A Fortune 500 company based in the city
High home values
High home ownership rates
Low unemployment rates [More]
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