Contributing Editors



Today is National Tooth Fairy Day

by Holly Robinson February 28, 2014 11:31 AM
In my Twitter feed this morning, I learned that today is National Tooth Fairy Day. WTVY in Dothan, Alabama, did a little news story and told experiences about the tooth fairy that people shared with them. One person told how she took her grandmother’s false teeth and put them under her pillow in hopes to make lots of money from the tooth fairy. Her grandmother was very mad but the young girl still made $5. [More]

Online Marketing the Wave of the Future for the Self Storage Industry

by Tony Gonzalez January 16, 2014 11:15 PM
It has been a couple decades since Madonna sang the classic tune Material Girl, and it is safe to say that the song still rings true today for many. However, should she want to redo it and update it to be more fitting modern times she would need to switch the title from Material Girl to Virtual Girl. [More]

Crowd Funding Could Make the Self Storage Industry Popular with Small Investors

by Kim Kilpatrick December 30, 2013 11:36 PM
The Beatles and Joe Cocker made the notion of getting by with a little help from their friends into a hit song. You could even say the concept applies between the two since Joe Cocker had to get a little help (permission) from the Beatles to record his version of the song. That kind of cooperation is a concept that worked well for the music industry then, and certainly is one that can work for the self storage industry now. [More]

It Helps to Know Who You Are Working With in the Self Storage Industry

by Kim Kilpatrick August 30, 2013 11:03 PM
When a person decides to go into business there is one main concern that has to be addressed before you can really do anything: What product/service do you want to provide? To figure that out there are two important things to consider—what do you want to do and what will people actually buy from you. To figure that out it helps to know who you are working with. [More]

Two Upcoming Free Webinars for Self Storage Owners and Operators

by Tony Gonzalez June 6, 2013 12:53 PM
One of the great benefits of the Internet is the ability for people to hold – and attend -- online webinars. “Attending” an online webinar is much cheaper than going in person to meetings because expenses like airplane tickets, hotels, and per diem for food are not incurred. [More]

‘D’ Stands for Discount in the Self Storage Industry

by Tony Gonzalez May 3, 2013 9:37 PM
If there is one thing that every consumer likes to see whether the product is a self storage unit or something else it is the word ‘discount.’ People do not like to pay full price. They want it lower, and will often predicate their entire shopping decision on that one concept barring a drastic difference in quality— the cheaper option. [More]

Twenty-Five Percent Increase of Twitter Followers for USSelfStorageLocator.com

by Holly Robinson April 22, 2013 7:27 PM
Almost every time you turn around, there is something in the news about social media – and Facebook, Twitter, and YouTube are some of the big daddies on the playing field.

Facebook was founded in 2004 with over 1 billion users as of October 2012. YouTube was founded in 2005 and roughly 60 hours of video is uploaded to the site every single minute. Twitter was created in 2006 and has over 500 million registered users as of 2012. Many companies use these sites in their marketing campaigns. [More]

Accent Building Restoration Announces Facebook Winner

by Tony Gonzalez April 4, 2013 7:46 PM
Accent Building Restoration (ABR) recently held a Facebook “Like Us” contest. People were encouraged to log onto Facebook and “like” ABR’s fan pace. Each person who did was automatically entered into the contest for a drawing of a $100 American Express Gift Card. Today, they announced the winners. [More]

Self Storage Industry and Making the Most of Social Media

by Tony Gonzalez March 29, 2013 9:43 PM
Keeping in touch with people used to be kind of hard, and often required a lot of effort. Writing letters, making phone calls—they all take time; time that as responsibilities pile on top of us is harder and harder to free up. With the advent of social media communicating with the masses is just a few key strokes away. [More]

Thoughts on E-mail Marketing

by Holly Robinson March 29, 2013 1:23 PM
The other day I was talking with two other people about education. It was a pleasant conversation and we were having a good time. Somehow, within minutes, the conversation turned to politics and the conversation got extremely heated – and ugly. So much for polite conversation. [More]
 1 2 3 4 5 6 7 8 9 10